Author: Manuel Lemos
Viewers: 764
Last month viewers: 4
Categories: PHP Tutorials, Lately in PHP Podcast, Software Business
Later they realize that the product is nice but it is really not essential for their users, so they may not be able to make much sales.
Fortunately there is a method that can be used to convert a non-essential product into a highly desired software product that their users feel they cannot live without.
Watch this video with a consulting session with a developer to learn more about this method and how you can apply it in practice in a new product or in a product that has already started being developed.
Contents
Making Software Products Highly Desirable
Insights on How Can I Make My Software Product Highly Desired by the Customers?
Get Free Consulting Advice for your own Software Product Business
Watch the Video
Making Software Products Highly Desirable
Most developers start working on products based on a hunch of what their customers would like to use. Sometimes the hunch is right, but oftent it is wrong.
However, only after the product is launched the developers realized that the product is seen as non-essential by their users, so they even do not buy it. This is a very frustrating and disappointing situation, especially many months or sometimes years of development. Many developers give up at this point. But it does not have to be like that.
Frequently users need to get used to the product and use it for a good while to realize that the product not only is good, but they also cannot live without it.
The key thing is to let the users try the products for as long as they want until it becomes a habit. However, it will only become a habit if you implement several important aspects in the way the product is meant to be used.
A free consulting session was given to a developer that wanted to know how to make that happen. Below follows the video of this consulting session.
Insights on How Can I Make My Software Product Highly Desired by the Customers?
From this consulting session here follows several insights:
1. Vitamin is a non-essential product for the customer
2. Pain-killers are products that the customer cannot live without
3. Transform a non-essential product into a highly desirable product by creating a habit
4. Create habits by providing a reward to the customer for performing de desired action
5. Provide a free version of your product to make it easy for users to get the habit to use your product
6. Habit action and reward cycles should not be longer than one week
Get Free Consulting Advice for your own Software Product Business
Now you can also get free consulting sessions over Skype to get advice on how to solve specific software product business problems that you maybe having, so you can become more confident and get on with your business without fear.
Just join this Facebook group called Fix My Software Product Business and ask your questions there. At the top of this group there is a post that tells you how you can apply to get a free consulting session without revealing your identity if you prefer.
The only condition is that you allow the sessions to be recorded, but your name and image will not appear and your voice will be distorted in case you want to keep your identity secret to protect your business.
Free Workshop of Software Product Business Creation
For the last 15 years I have been working full time in the PHP Classes site as my full time business. Many of the things I know I learned by doing it.
I made lots of mistakes, but I also got many things right to the point of gathering a large PHP community. Over the last 17 years of existence it reached 1.4 million registered users. It keeps growing at the pace of about 5.000 new registered users every month.
So I would like to share what I learned, so you do not have to spend 15 years in error and trial like I did to learn about software product business.
My goal is to build a community of successful developers that not only create nice software that they like, but also are independent and have autonomy to work on what you want. As a community we can help each other and be more successful then when we work alone.
So, to get you started, soon there will be a free workshop online in video that you can watch and learn these methods and everything else you need to know to create your own software product business the right way with low risk of failure.
To be notified of when this workshop will start, go to the video page, and below the video click on the link to signup quickly with your Facebook account or signup with your email address. As a bonus you will also get access to a new video on which I teach you how to make highly desired software products.
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